Adwords seminar for success

Silvio Ferrero is the Guest Speaker at the Innovation Centre at the University of Queensland on Wednesday 22nd November 2006.

The seminar will start at 12pm and followed by a light lunch.


* Basics of Pay-Per-Click advertising

* Introduction to Google Adwords

* Features and Benefits

* Basic terminology

* Choosing Keywords

* Creating compelling ad text

* Language & Location Targeting options

* Optimise to increase conversions

* Optimise to increase Quality Score

* Conversion Tracking

* Common errors and how to avoid them

* * Integration between Google Adwords and SEO

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If you're looking to grow your business, or just to find out how I can help your digital marketing, call me on 07445 843 337 or drop me a line: